Live and digital events, meetings, dialogues, but in particular all-round innovation: this is Caesar's "Season Première", the new concept for a September full of novelties.
Summer 2021 is the right time for the Fiorano Modenese company to prepare for a truly surprising September. A wide range of appointments, not only at trade fairs but also in Caesar's showrooms in Fiorano Modenese and around the world, and also through its digital platforms, make it possible to maintain a dynamic, current and direct open dialogue with the public.
Season Première - which sealed its debut as an interactive platform for sharing product and trend innovations this last year - strengthens its cohesiveness and gives a new voice to Caesar, becoming the collector of the various meetings and making it possible to reach them, participate in them and see them from anywhere and in any context.
From the unmissable event organised during the Fuorisalone at the Caesar Urban Lab in Milan, to the new creativity of the stands at international events such as Cersaie in Bologna, to the tours of the renovated headquarters at Fiorano Modenese, where you can experience ceramics live in their production and design evolution.
With Season Première "Caesar's September" is filled with multiple opportunities to meet and discuss, both live and digitally, and it will be possible to choose the most suitable way to get together again in complete freedom, from any platform and any location, discovering the new collections proposed in an exclusive and captivating way, grasping the more material aspects as well as the more emotional ones of the various inspirations, and appreciating the graphic and communication concepts that translate the company's evolving spirit.
The period of crisis that the COVID-19 imposed on the world was converted by Caesar into an opportunity for growth and renewal, which made it possible to overcome the difficulties imposed by distance and allowed for the successful experimentation of new ways of meeting and comparison.
This is thanks to the company's DNA and the team that drives it with a constant spirit of research and innovation; and thanks to the new tools that Caesar has introduced to create more and more sharing: in full synergy with the Season Première platform, the Caesar Community APP for iOS and Android devices enriches Caesar's tools and gives access to all useful resources (catalogues, presentations, product textures), to manage digital and face-to-face presentations, and to have at hand - or rather, on your screen - in-depth information and social insights on the world of interior design and Caesar products, to share with your contacts through a simple click.